We stopped writing software — and started building the agents that write it.
Speaker
Vinoth Varatharajan · Founder & CTO
Level
200 · Business + Engineering
Venue
Lorong AI @ One-North
Chapter 01
Why we made the bet.
Chapter 01 · The bet · 1 of 2
A 20-year services company decided to automate itself.
Where we come from
Born inside Monstarlab — a global software services group, HQ in Japan. 20+ years building enterprise products across banking, healthcare, insurance & retail.
The bet
AI is reshaping our industry fast. We believed pure services would become the risk. So we bet on product — and built MonstarX.
Chapter 01 · The bet · 2 of 2
Vibe coding got us in the door. It was never the destination.
MonstarX started as an AI app builder — like the global players, but built for Asia: local languages, local payments, local context.
“The tool that gets you noticed is rarely the business you grow.”
Chapter 02
Meet the team.
Chapter 02 · From tools to teams
So we stopped hiring for every problem — and started building agents.
Creating an agent is easy. Creating one specialised and reliable enough to ship is the real work. We turned our own bottlenecks into a team of agents.
Sales & Marketing Agent
Template Factory Agent
Web-App Builder Agent
Chapter 02 · The cast
One job each. They check each other's work.
1Requirement
2Design
3Code
4Review
5Build
6QA
7Fix
Not one big AI — a small team of specialists, looping until it's green. Exactly like a real engineering team.
Chapter 03
Watch it work.
Chapter 03 · Live demo · MonPage
Say it. Ship it.
A chat message becomes a live website — in minutes.
TelegramLINEWhatsAppWeChat · soon
Any language · Voice, PDF & Docs · Connect a domain · SEO — all inside the chat.
▶ SWITCH TO TELEGRAM NOW — START THE BUILD LIVE
Chapter 03 · Under the hood
Every message wakes up the team.
You describe it — even a voice note
→
Requirement Agent
It picks the look & brand
→
Design Agent
It writes the site
→
Code Agent
A senior checks the work
→
Review Agent
It compiles & validates
→
Build Agent
It tests the result
→
QA Agent
It repairs & loops → live URL
→
Fix Agent
Chapter 04
The same team, everywhere.
Chapter 04 · One org, many products
The team you just watched powers all of it.
MonPageChat → live website
MonstarXAI app builder
MonLoopAI content & video
Template AutomationTemplates built by agents
Web-App AutomationAny app a business needs — built to order
Build the team once. Point it anywhere.
Chapter 04 · The point
Small businesses shouldn't rent basic software forever.
The trap
HRMS, attendance, inventory — every basic tool is a monthly subscription. Costs stack. Your data sits on someone else's server.
Our answer
Speak your need → own the software. Built on a secure, global edge architecture. Yours to keep.
Chapter 05 · Where we're headed
A growing library of business software — built by agents, owned by you.
Asia-first
Multilingual by default
New apps shipping continuously
Anyone who can send a message can ship real software.
What we've learned
Three things, honestly.
01
Creating an agent is easy. A reliable one is the moat.
Customization per use-case is what actually ships.
02
A pipeline makes demos. A loop makes products.
Self-correction — QA → Fix — crosses prototype to production.
03
Meet people where they are.
Chat, in your own language, beats the best dashboard.
Thank you
Let's build the team — together.
If you're working on agents, localization, or AI for small business in Asia — let's talk. · monstarx.com · monpage.co
